BANKERS LIFE AND CASUALTY COMPANY LAUNCHES NEW ELECTRONIC APPLICATIONS INITIATIVE
Thursday, October 24, 2002
CHICAGO (October 24, 2002) - Chicago-based
Bankers Life and Casualty Company has piloted a cutting-edge
electronic program, that will improve the accuracy and turnaround
time on open enrollment policy applications.
Bankers agents can now use their laptop computers to upload a
policy application directly to Bankers' mainframe. The entire
uploading process takes approximately 90 seconds. Bankers partnered
with NxLight, using the eTransaction Platform™ to develop the
Matt Poole and Jim Hanna, both attached to the Charlotte, North
Carolina Branch Sales Office, combined forces to became the first
Bankers Agents to submit an electronic application.
"E-apps is an incredibly efficient tool that works to everyone's
advantage, the customer's, ours and Bankers," said Matt Poole. "It
is truly groundbreaking."
"The sky is the limit for E-Apps," said Jim Hanna. "Everyone in
our office is excited about the program's enormous potential."
"Bankers is always looking for new, effective ways to speed up
the policy application process for customers while maintaining the
highest standards for accuracy," said Scott Perry, senior vice
president, Career Sales and Distribution. "The new E-Apps
initiative helps Bankers achieve these goals while keeping Bankers
on the forefront of technological advances in the insurance
Additional advantages of the E-apps initiative include:
- Dramatic reduction in paper needed to print applications
- Reduction of the number of applications held up due to missing
or incomplete information
- Greater adherence to ethical standards and acceptable practices
through increased standardization
- Potential lower unit cost to customers due to money saved on
- The opportunity to create a competitive technological edge for
Bankers and Bankers' agents
Looking to the future, Bankers' plans to expand the electronic
applications program to include a wider range of products and to
make other tools available electronically, such as a comprehensive
needs analysis to help agents align clients and products.
Established in 1879 and headquartered at the historic
Merchandise Mart in downtown Chicago, Bankers Life and Casualty
Company focuses exclusively on the financial security needs of
seniors. The company offers a broad portfolio of health and life
insurance and retirement savings products designed especially for
seniors. These products are distributed through a national network
of professionally trained company agents. Visit us online at www.bankers.com.